I am Fabiana Santana. I am Brazilian and currently living in Kuwait. Today I help people finding their way and companies to be creative and effective in what they propose. But the journey wasn't that simple.
For a brief overview of my career, I wanted to be a doctor, but at the last minute, I changed my application to Public Relations and entered in the Marketing world 15 years ago. I keep thinking about the people I would not have met and the experiences I would not have had if I had opted for medicine. The world is made of choices, and we are the choices we make. I'm happy that I trusted my intuition.
To get where I am now wasn't a comfortable journey. I went to private and public schools. I would not be able to afford a private university, so I studied hard. Studied a lot, since in Brazil public universities are hard to get in. And I keep studying until today. I’m bachelor in Public Relations with merit. I did my MBA in the best business school in Brazil. I have courses at Harvard and Wharton University. I worked for big brands such as Levi's, Harvey Nichols, Mizuno, Sports Direct among others. All I've been conquering in life was due to my resilience, curiosity and hard work. Very curious that I am, I also took courses in photography, coaching, disruptive strategy and even on the influence of religion in modern psychology!
Far from home, I realized how adaptable I am. As a lover of different cultures, I lived in Brazil, California and currently in Kuwait. I have traveled through more than 40 countries, and every time I come back from one I bring with me a bag of knowledge that is only acquired in the school of life. Every single person teaches me something, and that's why I'm great in what I do. People keep forgetting that the world is made mainly from human beings, with emotions, feelings, and desires. We should always pay attention to that.
Welcome to my world, a world where everything is possible, with planning, study, curiosity and a positive mind. Let me support you in your journey too. Get in touch.